The slow query is never the one you suspect
Measuring beat guessing again, and it was not even close.
Field notes from WordPress work that had to ship.
Build guides, audit teardowns and release checklists.
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Theme review notes from a long week
What kept coming up across a pile of classic themes.
Contrast is not a matter of taste
Measure it, fix it and stop debating shades of grey in meetings.
Small scripts worth keeping
The WP-CLI one-liners that survived every project clean-out.
Designing the empty state
What a site looks like on its first day says a lot about its theme.
Backups you have actually restored
A backup you have never restored is only a hopeful file.
Reading other people’s hooks
Tracing a filter through three plugins and living to tell the story.
Comment forms worth keeping
Custom markup, honest labels and no surprises for logged-in users.
Nonces are not a permission check
A common mistake that keeps turning up in otherwise careful code.